Pattaya City to rebrand for sustainable growth

What’s next for the city after the coronavirus pandemic?

The City of Pattaya is redefining its urban model as it aspires to become a city that appeals to tourists, businesses and long-term stayers. The 3-fiscal year development plan (2021-2023) with a total investment of more than Bt775 million is adopting an approach that will see Pattaya and Koh Lan becoming so-called ‘Neo’ destinations.

The deep and likely prolonged downturn in the travel and tourism sector has made cities like Pattaya that rely heavily on foreign tourism rethink their future as they battle to achieve growth and prosperity.

Full story: thaipbsworld.com

By Thai PBS World

Leave a Reply

Your email address will not be published. Required fields are marked *

george


Thailand News delivers the latest updates and in-depth coverage on all things Thailand. We offer a wide array of topics, including breaking news, politics, tourism, business, culture, lifestyle, and entertainment. Get breaking news and the latest news headlines from Bangkok, Phuket, Pattaya, Chiang Mai, Northern Thailand, Isan, the insurgency-plagued South and Asia.