The National Broadcasting and Telecommunications Commission (NBTC) has earned about 57.9 million baht from its public auction of its first lot of 16 “beautiful” phone numbers.

Of the 16 “beautiful” phone numbers, nine of them are graded as “gold” and have fetched high prices as follows: 09-8888-8888 was auctioned off at 8.1 million baht; 06-5555-5555 was auctioned off at 6.9 million baht; 09-5555-5555 at 6,898,888 baht; 09-7777-7777 at 6,070,000 baht.

Full story: thaipbs.or.th