BANGKOK, 4 Jan 2015 (NNT) – Thailand has reclaimed its rank as no.1 rice exporter in 2014 thanks to her adjustment of marketing strategies, which prompted the demand in foreign markets to jump.

The Thai Rice Exporters Association attributed the achievement to the country’s decision to lower rice prices in line with those of other exporting countries, leading to a boost in the country’s competitiveness. Thailand’s rice export volume in 2014 rose by 66 percent to 10.9 million tons.

Read more: NNT