Suzuki Samurai SJ 2 driving on a muddy forest road in Thailand.

Suzuki to stop making cars in Thailand to focus on electric vehicles

Suzuki Motor Corp announced it will cease car and truck production in Thailand by the end of next year to concentrate on electric and hybrid vehicle manufacturing elsewhere. The Japanese automaker will continue its sales and after-sales services in Thailand through vehicle imports from other Asean countries, Japan, and India.

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“In the course of promoting carbon neutrality and electrification globally, Suzuki had been considering optimising global production sites within the group,” the company stated, revealing the decision to close the Rayong province plant by the end of 2025. The 12-year-old plant, operated by Suzuki Motor Thailand Co, has an annual production capacity of 60,000 units and employs around 800 people, according to Bloomberg.

This move comes as Japanese automakers face intense competition from Chinese rivals in Thailand and increasing pressure to produce more electric and hybrid vehicles.

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Meanwhile, BYD Co chairman Wang Chuanfu commented on the global reception of Chinese electric cars, asserting that Europe and the US are “afraid” of these vehicles. Speaking at an industry summit in Chongqing, Wang noted that foreign politicians are increasingly wary of China’s growing presence in the EV market.

-Thailand News (TN)

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