Lazada faces boycott in Thailand over controversial TikTok video, apologises

iPhone displaying Tik Tok app

iPhone displaying Tik Tok app. Photo: antonbe / Pixabay.

The #BanLazada hashtag has been top-trending on Thai Twitter since last night (Thursday), after a controversial influencer video, which was sanctioned by a company representing the popular online shopping application Lazada, caused outrage for allegedly bullying the disabled and being offensive to the monarchy.

The video, which was posted on TikTok to promote a Lazada sales campaign, shows two online influencers, Nara Aniwat and Thidaporn “Nurat” Chaokuwiang, promoting the Lazada platform for clothes shopping. Thidaporn is seen dressed in a traditional Thai costume and sitting in a wheelchair. Nara is seen accusing Thidaporn, who plays the role of her mother of noble background, of stealing her clothes.

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By Thai PBS World

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