TAT launches Thailand in Your Hand apps

BANGKOK, 7 March 2012 — The Tourism Authority of Thailand (TAT) has launched a special webpage from which visitors can download apps for a wide range of smartphones to help them plan many different kinds of visit to Thailand, from honeymooning to studying martial arts and Thai culinary art.

A total of 19 apps are available for free download at http://mobile.tourismthailand.org for users of the iPhone, iPad, Android, BlackBerry and Nokia. The apps will significantly enhance the quality of the visitor experience by making it easy to get around and saving visitors’ time and money searching for information.

The apps are presently available only in English, but a unique “Speak Thai” app offers help with basic translations in traditional and simplified Chinese, French, Japanese, and Russian.

With the TAT targeting more first-time visitors, TAT Governor Suraphon Svetasreni said these apps will go a long way towards helping travellers get around more comfortably without having to carry guidebooks. They can plan their journeys in advance, research their requirements and get assistance.

Altogether, the apps cover more than 10,000 topics in many areas; for example, medical tourism, Thai cooking classes and the sights and sounds of Chiang Mai and Phuket. One special app highlights just the “Top 50 Amazing Experiences in Thailand.”