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Success in the air ahead of Bangkok International Motor Show

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Car expo

Car displayed at expo. Photo: Wikimedia Commons.

With automobile sales rebounding significantly in recent months, automobile companies are hoping their participation at the annual Bangkok International Motor Show will turn out to be a great success.

This will be a totally different scenario from last year, when auto sales in the first two months plunged on the global recession and rumours of an auto excise-duty adjustment stalled consumers from making purchases. Nevertheless, last year’s show was a lifesaver, helping the auto market recover, with 18,000 orders placed.

This year, apart from fresh new models like the Nissan March, the Ford Fiesta and the Mazda2, auto companies are also updating their current product line-up, in order to attract customers.

Toyota will launch the facelifted version of the Vios, while Mitsubishi will concentrate on its Lancer EX.

On the premium side, Mercedes-Benz will highlight the 570-hp SLS AMG Gullwing sports car, while BMW will launch the X1 compact recreational vehicle. Swedish auto-maker Volvo will introduce the facelifted version of the C30 hatchback.

The Nation

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